my final football film

Soooo, this is my final film for the pepsi max football challenge. lets hope it wins!!

football challenge

So this week we were given the pepsi max football challenge, to make a 60'' film showing how my mates and i would keep the football spirit alive after the season has ended. Well needless to say i am a little bit nervous for this particular challenge as i know nothing about football and i'm working alone. However, i have got the advantage of having a brand new camera that shoots HD video, so shooting the film wont be a problem. Now my only thought is getting into the mind of a football fan and coming up with something better than what everyone else is doing.

Let the challenge commence!

World's Biggest Signpost!

I have just discovered this little beauty today and I am quite impressed by it.

It says everything the product does in a very interactive, bold and creative way.

I think that doing a digital ambient piece was the right way to go as the product shows how technology is advancing, therefore, the ad should too.

Happiness Machine

I have just seen this viral for coca cola, where they place a happiness machine in a college campus.

I think it just embodies the brand completely and its very funny to watch.